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Protocol Ideas: Facial Procedure for Acneic Skin
When treating the acneic client, successful results come from a combination of a consistent homecare routine and professional treatments that are tailored to their acneic problems.
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Sanitation and Infection Control: How professionals should safe-guard their salon and spa
Sanitation and infection control are some of the first things we learn in beauty school, and for good reason! It is crucial to have an understanding of the different kinds of infections you may come across, in order to protect yourself and the client.
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Hiring a spa receptionist
Not many people know this, but I have spent 8 years out of my 24 years of industry experience as a spa receptionist. I know exactly what it takes to select a great receptionist, and will give you some pointers on what to look for as you go through the interview process.
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Injection Trends Around The World
In 1981, the FDA approved bovine collagen for cosmetic injection. Since its approval, dozens of injectable fillers have been developed and approved for cosmetic use.
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What’s Your Type? Exfoliation Methods Based on Skin Types
Not all skin is the same and not every product is universal. Aestheticians see clients with a variety of concerns, including acne, hyperpigmentation, dryness, wrinkles, and sensitivity. Which exfoliators are a must in the treatment room and how can professionals determine the most effective treatment protocol for clients?
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Stay Afloat Now, Bounce Back After the Covid-19 Crisis with Retail Sales
Join me for an informative webinar that will introduce modes of generating income and staying in touch with clients during this difficult time. This webinar will discuss how to calculate GPM – if you do not know it already. We will then dive into designing your spa to be a retail oasis, so you will be able to open your doors and bring in that much needed income.
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Shifting Anti-aging Marketing to GenZ and Millennials
Fifteen years ago, before invasive procedures and fillers in twenty-somethings were normalized by influencers, Botox was considered taboo. Today, in an effort to obtain perfectly chiseled facial features and flawless skin, more twenty-somethings than ever are opting for beauty shots.
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ABOUT AUTHOR
Dasha Saian Marchese is the co-founder and CEO of Saian and has over 22 years of experience in the spa industry. She is a Licensed Esthetician, Aesthetics International Association Ambassador, and serves on the Editorial Advisory Board of Dermascope Magazine. In addition to her esthetics schooling, Dasha has a degree in Business and Marketing. She gives lectures and classes internationally and regularly contributes to global trade publications.
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