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Breakout Bingo: Detecting Jawline Breakouts

Written By Dasha Saian Marchese - March 15 2022

Approximately 85% of people between the ages of 12 and 24 experience at least some form of minor acne. Not all acne has the same causes or succumbs to the same cookie-cutter treatment plan. The first step in treating your client is identifying the symptoms and creating a holistic program encompassing diet recommendations, in-treatment product, and homecare recommendations.

Protocol Ideas: Facial Procedure for Acneic Skin

Written By Dasha Saian Marchese - March 13 2022

When treating the acneic client, successful results come from a combination of a consistent homecare routine and professional treatments that are tailored to their acneic problems. One of the most important things to remember when treating clients that suffer from acne is that cross-contamination must be eliminated.

Sanitation and Infection Control: How professionals should safe-guard their salon and spa

Written By Dasha Saian Marchese - March 11 2022

Sanitation and infection control are some of the first things we learn in beauty school, and for good reason! It is crucial to have an understanding of the different kinds of infections you may come across, in order to protect yourself and the client.

Injection Trends Around The World

Written By Dasha Saian Marchese - February 10 2022

In 1981, the FDA approved bovine collagen for cosmetic injection. Since its approval, dozens of injectable fillers have been developed and approved for cosmetic use.

What’s Your Type? Exfoliation Methods Based on Skin Types

Written By Dasha Saian Marchese - October 04 2021

Not all skin is the same and not every product is universal. Aestheticians see clients with a variety of concerns, including acne, hyperpigmentation, dryness, wrinkles, and sensitivity. Which exfoliators are a must in the treatment room and how can professionals determine the most effective treatment protocol for clients?

Popular Neck and Décolleté Treatments

Written By Dasha Saian Marchese - May 25 2021

The face, neck and décolleté are exposed to the sun, wind and cold weather, and must be all cared for in the same way as the face during the professional treatment and at home. The delicate neck and décolleté area is often ignored when it comes to application of moisturizers and sunscreen, and is easily susceptible to dehydration and sun damage.

Miseducation of Popular Consumer Skin Care Brands’ Ingredients

Written By Dasha Saian Marchese - May 17 2021

With modern consumers using the internet to research everything, it’s no surprise that our clients are savvy when it comes to the latest skincare ingredients and trends. As a practicing esthetician, I constantly hear clients ask for a treatment they saw on Instagram or ask about a product with a specific ingredient they heard about from a friend. With a mass of information circulating online, including blogs written by skincare enthusiasts without much schooling, there is no doubt some of the “facts” are being distorted in the process.

Stay Afloat Now, Bounce Back After the Covid-19 Crisis with Retail Sales

Written By Dasha Saian Marchese - April 23 2021

Join me for an informative webinar that will introduce modes of generating income and staying in touch with clients during this difficult time. This webinar will discuss how to calculate GPM – if you do not know it already. We will then dive into designing your spa to be a retail oasis, so you will be able to open your doors and bring in that much needed income.

Creative Retail Display Ideas

Written By Dasha Saian Marchese - April 17 2021

I love the topic of retail sales when it comes to our Professional Skin Care community. Not because my college major was Marketing, but because I recognize this area is lacking in our training. When I studied to become an Esthetician in 2006, the book didn’t have any chapters dedicated to sales, and we were released into the “real world” wide eyed and bushy tailed, totally oblivious to what could be a sizeable chunk of our earnings.

Shifting Anti-aging Marketing to GenZ and Millennials

Written By Dasha Saian Marchese - March 30 2021

Fifteen years ago, before invasive procedures and fillers in twenty-somethings were normalized by influencers, Botox was considered taboo. Today, in an effort to obtain perfectly chiseled facial features and flawless skin, more twenty-somethings than ever are opting for beauty shots. According to the American Society of Plastic Surgeons, botulinum toxin procedures have increased 28% since 2010 among 20 to 29-year-olds.

Dasha Saian Marchese's Skincare Blog

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Breakout Bingo: Detecting Jawline Breakouts

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Protocol Ideas: Facial Procedure for Acneic Skin

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Sanitation and Infection Control: How professionals should safe-guard their salon and spa

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Injection Trends Around The World

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What’s Your Type? Exfoliation Methods Based on Skin Types

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Popular Neck and Décolleté Treatments

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Miseducation of Popular Consumer Skin Care Brands’ Ingredients

Date

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Stay Afloat Now, Bounce Back After the Covid-19 Crisis with Retail Sales

Date

Written By

Creative Retail Display Ideas

Date

Written By

Shifting Anti-aging Marketing to GenZ and Millennials

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