In today's digital age, establishing a strong online presence is essential for professionals in various industries, including estheticians. In this blog post, we'll explore effective strategies for estheticians to enhance their online presence through these popular social media channels.
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Estheticians are licensed skincare professionals who are trained to assess and treat various skin concerns. They are equipped with the knowledge and skills to provide personalized skincare recommendations and treatments tailored to your unique skin type and concerns.
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Summer brings warmer temperatures, increased humidity, and longer days filled with outdoor activities. With the potential for increased oil production and the need for lightweight hydration, finding the perfect moisturizer to keep your skin nourished during the summer is essential.
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Approximately 85% of people between the ages of 12 and 24 experience at least some form of minor acne. Not all acne has the same causes or succumbs to the same cookie-cutter treatment plan. 
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In 1981, the FDA approved bovine collagen for cosmetic injection. Since its approval, dozens of injectable fillers have been developed and approved for cosmetic use. 
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With modern consumers using the internet to research everything, it’s no surprise that our clients are savvy when it comes to the latest skincare ingredients and trends. As a practicing esthetician, I constantly hear clients ask for a treatment they saw on Instagram or ask about a product with a specific ingredient they heard about from a friend. 
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Join me for an informative webinar that will introduce modes of generating income and staying in touch with clients during this difficult time. This webinar will discuss how to calculate GPM – if you do not know it already. We will then dive into designing your spa to be a retail oasis, so you will be able to open your doors and bring in that much needed income. 
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