Total: $0.00
Taxes and shipping calculated at checkout
Sanitation and Infection Control: How professionals should safe-guard their salon and spa
Sanitation and infection control are some of the first things we learn in beauty school, and for good reason! It is crucial to have an understanding of the different kinds of infections you may come across, in order to protect yourself and the client.
Read more
Hiring a spa receptionist
Not many people know this, but I have spent 8 years out of my 24 years of industry experience as a spa receptionist. I know exactly what it takes to select a great receptionist, and will give you some pointers on what to look for as you go through the interview process.
Read more
Injection Trends Around The World
In 1981, the FDA approved bovine collagen for cosmetic injection. Since its approval, dozens of injectable fillers have been developed and approved for cosmetic use.
Read more
Popular Neck and Décolleté Treatments
The face, neck and décolleté are exposed to the sun, wind and cold weather, and must be all cared for in the same way as the face during the professional treatment and at home. The delicate neck and décolleté area is often ignored when it comes to application of moisturizers and sunscreen, and is easily susceptible to dehydration and sun damage.
Read more
Miseducation of Popular Consumer Skin Care Brands’ Ingredients
With modern consumers using the internet to research everything, it’s no surprise that our clients are savvy when it comes to the latest skincare ingredients and trends. As a practicing esthetician, I constantly hear clients ask for a treatment they saw on Instagram or ask about a product with a specific ingredient they heard about from a friend.
Read more
Stay Afloat Now, Bounce Back After the Covid-19 Crisis with Retail Sales
Join me for an informative webinar that will introduce modes of generating income and staying in touch with clients during this difficult time. This webinar will discuss how to calculate GPM – if you do not know it already. We will then dive into designing your spa to be a retail oasis, so you will be able to open your doors and bring in that much needed income.
Read more
Creative Retail Display Ideas
I love the topic of retail sales when it comes to our Professional Skin Care community. Not because my college major was Marketing, but because I recognize this area is lacking in our training. When I studied to become an Esthetician in 2006, the book didn’t have any chapters dedicated to sales, and we were released into the “real world” wide eyed and bushy tailed, totally oblivious to what could be a sizeable chunk of our earnings.
Read more
ABOUT AUTHOR
Dasha Saian Marchese is the co-founder and CEO of Saian and has over 22 years of experience in the spa industry. She is a Licensed Esthetician, Aesthetics International Association Ambassador, and serves on the Editorial Advisory Board of Dermascope Magazine. In addition to her esthetics schooling, Dasha has a degree in Business and Marketing. She gives lectures and classes internationally and regularly contributes to global trade publications.
Recent Post
